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1.17. External Media Opportunities

Zoom Press Conferences: This week (as of March 27, 2020) the University has seen great success in utilizing Zoom to hold panels that are recorded and serve as a wonderful press conferences for media outlets. A few of our faculty have identified themselves as experts in various fields of the coronavirus/COVID-19. The COS Marketing & Communications team would like to connect with these folks and our central communications resources to set up online panels and press conferences (it is a one-time recording). Several people have been identified as actively participating in research related to such topics by central communications but we would like to be sure our COS list is comprehensive. We have created a document here and are asking you to share this with your faculty so they can self-identify their interest in participating in external media relations (it could be a story, Zoom Panel, a quote or even a tweet). We know this media outreach can take time that these experts need to be focusing on their field of study. We do know that we have wonderful partners in the units who are willing to step in and support Miles and Jenna as we take this on. For example Jenna spoke with Michele Vaughan from MCB this morning and she is willing to assist as are others in the Dean’s Office. 

Op-Eds Placements Using the Conversation: University communicators are advised not to make placements for faculty op-eds. However, it is very helpful for us to know when you write  an op-ed (of any topic) as we can point you in the right direction to find placements. Please also remember we have the partnership with The Conversation where you can pitch story ideas including op-eds. 

Central Communcation: Friendly reminder: Please copy Jenna & Miles  when working with central communications to better help us market your stories!

On NPR: This morning (3/27)  Mike Worobey was featured on NPR's The Buzz! You can listen to the full 28 minute interview here.

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